Communicating Fashion Brands
SendPoints

Communicating Fashion Brands

Garment, Beauty, Accessory

Published by Sendpoints Books Co., Ltd.
304 pages, Hardcover
8 1/2'' X 11'' (216 x 279 mm)
500 color illustrations, English
ISBN: 978-988-15625-8-6

$49.95

Out of stock

Communicating Fashion Brands is the finest compendium of fashion branding, interior design, and packaging to date. The brand names featured include both well-known, respected clothing and accessory lines worldwide and sophisticated up and coming labels.

All of the individual roles that contribute to the launch of a successful fashion brand are acknowledged in this title, including creative directors, copywriters, design agencies, graphic designers, interior designers, illustrators, package designers, photographers, and spatial designers.

From pop-up store décor, logo design and signage to eco-friendly reusable shopping bags, business cards, gift cards, hang tags, and promotional materials, all designed elements together create fully-formed, unified identities. Many of the store layouts within also include original architectural sketches, showing how each spatial design was brought from concept to completion.

Fashion brands profiled include Nike, Victoria Beckham, Red Wing Shoes, Merona, Optimo Hats, FILA, Saks Fifth Avenue, Pino, K11 Design Store, Lacoste, Urban Outfitters, Issey Miyake, Kat Von D Cosmetic Line, and Levi’s.

CONTRIBUTORS (FROM A-Z)
  • 25AH Design Studio
  • 3Gatti
  • Abraham Vivas
  • Ai Fukasawa
  • Amit Sakal
  • Anne Van Den Boogert
  • Anti Design
  • Ashley Deckers
  • BAAUHS
  • Bence Csernák
  • BLOW
  • Bond
  • Blue Beetle Design
  • Brasilia Prima
  • Because Studio
  • C100 Purple Haze
  • Carolina Ricarte
  • Clase BCN
  • Creneau International
  • Chaiti Mehta Design
  • Dalziel and Pow
  • David Guerra Architecture and Interior
  • Devi Natalia
  • Duoido
  • Duy Ngo Ngoc
  • EPS51 Graphic Design Studio
  • Erratic Manifest Design
  • Group
  • FILA Team
  • G Design Studio
  • Hallucinate Interior Design
  • HUB Strategy
  • KNOED
  • Kim Band
  • Konstantin Shilyaev
  • Landor Associates
  • Lin Shaobin
  • Louise Zyskind
  • Los Patos
  • Neves Design
  • Nicolás Vasino
  • Nomina Design ComunicaçãoIntegrada Ltda
  • P-06 Atelier
  • Pentagram
  • Péter Simon
  • Petra Penz
  • Pogo
  • Proekt
  • Pony Design Club
  • Queenie Yehenala
  • Red Design
  • Red Wing Shoes In-House Creative Group
  • Rob O’Brien
  • SAKO Architects
  • Samosoboy
  • Scandinavian DesignLab
  • SEA Design
  • Shay Merritté
  • Stockholm Design Lab
  • Stefania Malmsten
  • Sérgio Brito
  • Stuart Reed
  • SVIDesign
  • Sybarite
  • Stephen Kiernan
  • Suprematika
  • Teun Fleskens
  • Today
  • The Yellow Loft
  • Timothy Sisk
  • Tomatdesign
  • Uth Oye!
  • Valerya Polubiatko Brand Studio
  • Von K Design
  • Wassabi
  • Watson & Company
  • WOOD WOOD
  • Young & Rubican